THE WANDERING CRAFTSMAN
Brand Identity, Package Design, Print Design
Sisters and co-founders Kaitlyn & Lyla grew up exploring the beaches and hinterland of Byron Bay, Australia, where they now create eco-luxe candles in their converted 1960’s caravan studio. They believe it is our upmost responsibility to promote & encourage a sustainable future, creating handmade recycled candles that may be enjoyed by many but impact few.
I worked with the founders to expand on their existing identity in order to create a more cohesive story throughout their packaging, social media and website. We built a seamless toolkit for them to transition from old identity to new, while honoring their sustainable practices. We also created packaging solutions using 100% recycled boxes and labels. The updated candle vessels are made from recycled glass bottles.